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SOCIAL MEDIA STRATEGY
Do you want to become the biggest influencer in your market? Contact us for a personalized strategy for your company.
SOCIAL MEDIA MARKETING STRATEGY AGENCY
Facebook, Instagram, LinkedIn, Twitter, Pinterest, YouTube, SnapChat, TikTok… There are so many social networks that we don’t know what to do with them.
In Switzerland, more than 4 million people use Facebook every month. More than 1 million use Instagram. LinkedIn is right behind, with a few hundred thousand people every day. Whether you are targeting local or international, one thing is certain: your customers are on these networks.
How do you reach the right people in the right place? How do you reach your potential customers where they are? How do you create a community around your brand? These are the questions you need to ask yourself.
With years of experience in social networking strategies, we have the knowledge to help you become the biggest influencer in your market.
Each social network works in it’s own way, has it’s own codes, and does things differently. We have profoundly analyzed the way each of them work to put in place effective step-by-step strategies in order make you heard, grow your community and get more customers.
Our social media strategies are tested and approved. We know for sure that we can get you there in record time. Want 10,000 engaged fans on Instagram? Let us do it for you.
Contact us now to get the steps to follow for your social networking strategy
SOCIAL MEDIA STRATEGY: WHAT YOU NEED TO KNOW
Today, being present on social media is more than a possibility, it is a necessity! Your customers spend a lot of time on social media and it is therefore very important to set up a Social Media strategy to not be outdone by the competition. It is a set of stratgies that allow you to improve your company’s brand image, build customer loyalty, attract new prospects… and make more sales. However, the implementation of a digital communication strategy on social media is not done randomly. That’s why a multitude of elements must be taken into account.
SOCIAL MEDIA: KEY FIGURES
Brands have an interest in being present on social networks, and the latest reports shares by “Hootsuite” and “We Are Social” in 2020 confirm this:
- 3.7 billion people in the world use social networks;
- Facebook has 2.45 billion active users per month ;
- Youtube: 2 billion per month ;
- Instagram has 1 billion users per month;
- TikTok has more than 625 million users worldwide;
- Snapchat: 210 million per day;
- Facebook, YouTube and WhatsApp are the most popular platforms in the world;
THE IMPORTANCE OF A SOCIAL MEDIA STRATEGY
As already mentioned above, presence on social networks is essential for brands wishing to increase their online sales. Implementing a carefully crafted strategy is the certainty of generating more leads, increasing the acquisition of new customers, and increasing your brand’s visibility. To avoid unpleasant surprises, there’s nothing like working with professionals.
TO INCREASE THE TRAFFIC OF AN ONLINE STORE
According to a study conducted by Experian, website visits increase by 7.7% thanks to the presence on Facebook and Pinterest. Social media therefore allows to generate more traffic on an online store and to increase the conversion rate, especially for brands that advertise on the main social networks.
DEVELOP BRAND AWARENESS
According to experts, prospects trust a friend’s opinion a lot on social networks, which allows companies to build brand notoriety. To do so, it is essential to communicate regularly on the main platforms.
Social media presence is very important to improve a brand’s visibility on the web.
SOCIAL MEDIA STRATEGY: MISTAKES TO AVOID
NOT HAVING A CLEAR STRATEGY
Starting on social networks without having a plan of action in mind is the first mistake business owners make. Before getting your hands dirty, it is advisable to set up a very precise marketing strategy that allows you to reach your set goals.
NOT RESPONDING TO YOUR COMMUNITY
On social media, it is essential to listen to your community and answer all the questions that prospects or customers ask you. By being active on social networks, you will be able to analyze the behavior of your target, and thus offer them the product or service that best meets their needs.
HAVE AN "ONLY-ROI" VISION
On social platforms, e-merchants make the mistake of focusing on the wrong performance indicators. It’s not just about analyzing the number of sales made, it’s about having a 360-degree view.
AUTOMATE EVERYTHING
Today, there are tools available online that make it possible to automate all actions on social media, including publications and responses. This is a mistake that must absolutely be avoided. Let’s imagine prospects who want to have information about a product or service. If they receive an automatic message, they will probably be disappointed and go elsewhere to do their research. Some tasks need to be automated, but others should not.
BE PRESENT ON ALL MEDIA
It is not necessary to be present on all platforms. Above all, it is essential to know where your target customer hangs out in order to reach them on these platforms. Don’t forget to take into account your objectives and think about your ideal customer.
NOT FOLLOWING STATISTICS AND MOVING FORWARD BLINDLY
Social platforms provide very useful statistics that business owners can analyze to effectively manage their presence on social media, and more importantly make the right decisions afterwards.
Use the statistics you are constantly given to adjust your strategy along the way. If a publication doesn’t work, stop banging your head and doing the same thing, and change direction. If a publication is working well, replicate other similar publications.
WHY CALL OUR SOCIAL MEDIA AGENCY?
The implementation of a digital communication strategy on social media is never random. To make sure you get the best strategy for your business, you must get in touch with our experts. The professionals of our Social Media agency will listen to your needs and put their expertise at your disposal to help you put together an effective strategy that allows you to achieve the objectives set beforehand.
We take care of everything, from design to implementation, and the analysis of the results. Our team will be able to answer all your questions and provide you with all the necessary information. Trusting us with your project is the best decision you’ll make, because we leave nothing to chance.
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THEY PUT THEIR TRUST IN US
The Simba Digital team is always available and takes the time to give you complete answers to enlighten you and guide you step by step through the evolution of your project. Simba Digital has allowed me to carry out strategic actions that have increased the quantity and quality of my clientele.
I recommend him for his honesty and professionalism.
Simba Sàrl is a young company at the forefront of digital marketing and communication knowledge. Having collaborated several times with its founder, Max Andersson, in the creation of digital media and various websites, I would like to highlight Max's professionalism and open-mindedness.
A young, dynamic team, overflowing with ideas and ultra professional.
Simba Digital made my startup take off! A name to keep in mind.
Simba digital was able to offer us a strategic plan perfectly adapted to our objectives in terms of SEO. The team is reactive, proactive and very involved in the implementation. We really appreciated the collaboration, both in the quality of the advice we received and in the follow-up of the customer relationship.
We’ve been working together for three months. What I can say today is that I am totally happy with my choice and today Simba Digital helps me to develop my business on the Internet and social networks.
have been working with Max for quite some time now, and It has been nothing but a pleasure working with him. I've worked with five different digital marketing agency’s and none of them can even compare to the work Max has done. He has been the best one by far. The way he approaches and explains things is just on another level.
WHERE WE ARE
"We are a growth and performance agency.
We help businesses to create more business."
Max Andersson, Founder
THEY PUT THEIR TRUST IN US
I learnt a lot from Max, he was able to immerse himself in my company and my state of mind to considerably improve my marketing. The Simba Digital team is always available and takes the time to give you complete answers to enlighten you and guide you step by step through the evolution of your project. Simba Digital has allowed me to carry out strategic actions that have increased the quantity and quality of my clientele.
I recommend him for his honesty and professionalism.
Simba Sàrl is a young company at the forefront of digital marketing and communication knowledge. Having collaborated several times with its founder, Max Andersson, in the creation of digital media and various websites, I would like to highlight Max's professionalism and open-mindedness.
A young, dynamic team, overflowing with ideas and ultra professional.
Simba Digital made my startup take off! A name to keep in mind.
Simba digital was able to offer us a strategic plan perfectly adapted to our objectives in terms of SEO. The team is reactive, proactive and very involved in the implementation. We really appreciated the collaboration, both in the quality of the advice we received and in the follow-up of the customer relationship.
I have approached Simba Digital finding them trough an advertising on social netwrok. Clearly, when you know someone trough a social it's always difficult to understand if he/she is valuable or not. So I have decided to meet Max (the chief of Simba) face to face. After our meeting we have started our collaboration, and now we are working together since 3 months. What I can say today is that, I am totally happy of my choice and today Simba Digital is helping me to grow my enterprise on Internet and socials. Considering that we only sell trough internet, for me it's very crucial to collaborate with someone that can give me the maximum visibility in the netwrok optimizing the usage of budget. I totally reccomend 100% to work with them, Max is supportive with a lot of ideas and strong knowledge to help each customer to find a solution. From my side, I hope that results will continue to improve month by month and have a strong collaboration with them for long time
I have been working with Max for quite some time now, and It has been nothing but a pleasure working with him. I've worked with five different digital marketing agency’s and none of them can even compare to the work Max has done. He has been the best one by far. The way he approaches and explains things is just on another level. He takes his time to make sure that you are understanding everything every way of the process. I will for sure continue working with him and I have also recommended him to my friends and family.
The Simba Digital team is always available and takes the time to give you complete answers to enlighten you and guide you step by step through the evolution of your project. Simba Digital has allowed me to carry out strategic actions that have increased the quantity and quality of my clientele.
I recommend him for his honesty and professionalism.
Simba Sàrl is a young company at the forefront of digital marketing and communication knowledge. Having collaborated several times with its founder, Max Andersson, in the creation of digital media and various websites, I would like to highlight Max's professionalism and open-mindedness.
A young, dynamic team, overflowing with ideas and ultra professional.
Simba Digital made my startup take off! A name to keep in mind.
Simba digital was able to offer us a strategic plan perfectly adapted to our objectives in terms of SEO. The team is reactive, proactive and very involved in the implementation. We really appreciated the collaboration, both in the quality of the advice we received and in the follow-up of the customer relationship.
We’ve been working together for three months. What I can say today is that I am totally happy with my choice and today Simba Digital helps me to develop my business on the Internet and social networks.
have been working with Max for quite some time now, and It has been nothing but a pleasure working with him. I've worked with five different digital marketing agency’s and none of them can even compare to the work Max has done. He has been the best one by far. The way he approaches and explains things is just on another level.